General Questions about NameScore

Do you have questions about NameScore? Here you’ll find answers to the most important topics related to our name evaluation. Whether you want to know how the score is calculated, which checks are performed, or how to use the report — you’re in the right place.

Our goal is to help you find the perfect name for your company, product, or project. If you still have questions, feel free to contact us at any time.

What is NameScore?
NameScore is the leading online tool for comprehensive brand, company, and product name evaluation - trusted by founders, startups, agencies, and product developers worldwide.

In seconds, our AI-powered service analyzes your name idea across critical criteria, including:Trademark safety (real checks in international databases)

  • Domain availability
  • Social media handles
  • Search engine & App Store visibility
  • Linguistic risks and hidden meanings
  • Sound, style, and emotional impact
  • Length, structure, and memorability

You get a detailed, multi-page NameReport PDF with clear explanations, an overall NameScore, and actionable recommendations.

Avoid costly naming mistakes, save hours of manual research, and make confident decisions - all with a simple one-time payment (no subscription). Over 15,000 founders and companies have trusted NameScore for more than 7 years. Ready to check your name? Test your idea now and get your NameReport instantly! 

What is the NameScore Report?
The NameScore Report is a professional, multi-page PDF that delivers a complete, easy-to-understand breakdown of your name analysis - helping founders, startups, and agencies make smarter naming decisions with confidence.

Inside your personalized report, you'll find:

  • Detailed scores and explanations for every check, highlighting strengths (e.g., strong trademark safety or memorable sound) and potential risks (e.g., linguistic pitfalls or low domain availability)
  • Overall NameScore with actionable recommendations
  • In-depth insights into trademark status, domain & social handle availability, search engine/App Store visibility, linguistic risks, phonetic style & emotional impact, length, and more

Reports can vary in depth depending on the selected checks, but every one is designed for clarity and immediate value – no fluff, just expert-level guidance.

See it for yourself: View a sample NameReport for the name “Namino” here.

Over 15,000 users rely on these reports to avoid costly naming mistakes. Ready for yours? Test your name idea now and get your instant NameReport! 

Which aspects does NameScore evaluate?
NameScore delivers the most comprehensive name evaluation available - combining real trademark data, marketing viability, linguistic analysis, and aesthetic scoring to help you choose a safe, memorable, and market-ready brand name.

Our AI-powered checks cover legal, marketing, and creative dimensions, including:

  • Trademark safety - Real-time search in international trademark databases: Is your name (or something confusingly similar) already registered?
  • Domain availability - Checks popular top-level domains (.com, .io, .co, etc.) and suggests strong alternatives.
  • Search engine & App Store visibility - How crowded is your name in Google, Bing, Apple App Store, and Google Play?
  • Social media handles - Availability across major platforms like Instagram, Twitter/X, TikTok, LinkedIn, Facebook, and more.
  • Linguistic risks & hidden meanings - Detects unintended words, negative connotations, or problematic translations in other languages.
  • Sound & phonetics - Analyzes acoustic qualities: Does it sound strong, soft, modern, trustworthy, or premium? Based on proven phoneme research.
  • Length, structure & memorability - Evaluates ease of spelling, pronunciation, and recall.

We continuously expand and improve the NameReport with new checks and deeper insights - ensuring you always get the most up-to-date analysis.

*Important: NameScore provides valuable indicators based on public databases but does not replace professional legal advice from a qualified attorney.

 

What is the NameScore Expert Opinion?
The NameScore Expert Opinion is an AI-powered feature that delivers unbiased, professional assessments from virtual naming experts - giving you fresh, outside perspectives to refine your branding decisions.

Perfect when you're torn between options or need deeper validation, these insights often uncover surprising strengths, hidden weaknesses, or creative angles you might have missed.

Key evaluations include:

  • Overall impression and emotional impact
  • Name type (e.g., descriptive, invented, evocative)
  • Associative potential and storytelling power
  • Memorability, distinctiveness, and standout factor
  • Expandability for future growth (e.g., product lines, international markets)
  • Future-proofing and long-term viability
  • Precise fit with your target audience

How it works: Our virtual experts draw from diverse fields like marketing, linguistics, phonetics, and cultural studies. Plus, you get tailored feedback from simulated representatives of your specific target audience.

It's the ideal creative complement to NameScore's data-driven checks, blending objective analysis with expert intuition for a complete naming verdict.