General Questions about NameScore
Do you have questions about NameScore? Here you’ll find answers to the most important topics related to our name evaluation. Whether you want to know how the score is calculated, which checks are performed, or how to use the report — you’re in the right place.
Our goal is to help you find the perfect name for your company, product, or project. If you still have questions, feel free to contact us at any time.
The NameScore Report is a clear, multi-page PDF document that contains all results of the checks around a reviewed name and explains them in an understandable way. You can read in detail which areas the name performed well in or less well, and what its sound impression is.
View a sample NameReport for the name “Namino” here. Depending on the scope of the checks performed, the analysis results may be more extensive.
NameScore evaluates different aspects of your name — from classic trademark research and online marketability to sound assessments based on the phonemes it contains. This means NameScore’s checks cover legal*, marketing-relevant, and aesthetic considerations.
The checks performed address, among other things, the following aspects of your name:
- Trademark research — Is your name, or a similar name, already protected as a trademark?
- Domain availability — Which top-level domains are available?
- Search engine / app store availability — Is your name already common in major search engines and app stores?
- Social media availability — In which social networks is your name already in use?
- Hidden potentials and pitfalls — Does your name contain terms in other languages or hidden meanings?
- Sound — What are your name’s acoustic qualities? Does it sound rather hard or soft?
The NameScore team is constantly expanding the NameReport. The report is therefore regularly updated with new content.
*does not replace legal advice from a lawyer
The NameScore Expert Opinion provides an AI-assisted assessment from virtual naming professionals with an unbiased outside perspective. If you need an evaluation or additional input when deciding on a name, these expert opinions often deliver surprising and helpful insights.
Above all, it’s about determining whether the name to be evaluated meets the basic requirements of a promising name and is suitable for the respective project. Depending on the situation, your name is also assessed from various angles: impression, name type, associative potential, impact, expandability, distinctiveness, future potential, and target-audience fit — the ideal complement to NameScore’s other analyses and checks.
About the NameScore experts
The AI experts come from the fields of marketing, linguistics, phonetics, and culture. In addition, representatives of your intended target audience provide their opinion on the name. You can define the target audience as broadly or narrowly as you wish.
Our partner for the professional conception of the expert assessment was the naming agency Namestorm.